XRobotics’ Countertop Pizza Robots Are Now Producing 25,000 Pizzas Monthly

TL;DR:

• XRobotics has developed a compact pizza-making robot, the xPizza Cube, capable of producing up to 100 pizzas per hour.
  
• The robot uses machine learning to automate sauce, cheese, and pepperoni placement.
  
• With a monthly lease of $1,300, the unit is designed to save up to 80% of kitchen staff time.
  
• The robot’s compact size and affordability make it accessible for both small pizzerias and large chains.
  
• XRobotics is now producing 25,000 pizzas per month and recently closed a $2.5 million seed round to scale operations.
  

A More Practical Vision for Pizza Automation

San Francisco-based startup XRobotics may have found the recipe for success in the long-challenging market of restaurant robotics. While other firms have aimed to reinvent how food is made, XRobotics has taken a more pragmatic path, building a countertop robot that helps—rather than replaces—kitchen staff.

Their signature product, the xPizza Cube, is a robotic pizza assembly station about the size of a stackable washing machine. Instead of trying to manage the entire cooking process, it focuses on automating the repetitive and time-consuming task of pizza preparation—laying down sauce, cheese, and toppings like pepperoni with speed and precision.

“We’re not trying to revolutionize pizza,” said co-founder and CEO Denis Rodionov. “We’re helping pizza makers do their jobs better.”

Data Callout Box: XRobotics at a Glance

Designed for the Kitchen—Not the Lab

Unlike startups like Zume, which raised over $420 million to build pizza-making trucks before pivoting to packaging and eventually shutting down, XRobotics avoided the “tech-first” pitfall.

Instead, they built the xPizza Cube as a plug-and-play solution for existing kitchens. It can be configured for various pizza styles—Detroit, Chicago deep dish, and more—and doesn’t require remodeling or full operational overhauls.

Rodionov explained:

“We learned that restaurants don’t want massive disruption. They want simple, affordable help. We followed that instinct and downsized—literally.”

Their first prototype, launched in 2021, was a much larger, multi-topping machine. It proved too bulky and expensive. After real-world testing and customer feedback, they re-engineered the robot to be smaller, faster, and more cost-efficient.

Cost-Effective Automation That Pays Off

At $1,300 per month, the xPizza Cube’s lease model makes high-performance kitchen robotics accessible to even independent and regional pizza shops. For a business making hundreds of pizzas weekly, the robot’s ability to save up to 80% of prep time can translate into significant labor and throughput gains.

“It’s not about replacing workers—it’s about augmenting their productivity,” Rodionov emphasized.

By automating the placement of ingredients like the standard 50 slices of pepperoni per pie, staff can focus on higher-order tasks like customer service, quality control, and final presentation.

Growth Fueled by Real Kitchen Demand

Since launching the updated model in 2023, XRobotics’ machines are now preparing 25,000 pizzas per month across a customer base that includes mom-and-pop pizzerias and large chains alike. Though the company declined to disclose exact installation numbers, that output suggests dozens, if not hundreds, of active robots.

In April 2025, XRobotics raised a $2.5 million seed round led by FinSight Ventures, with participation from SOSV, MANA Ventures, and Republic Capital. The capital will be used to expand manufacturing and scale deployments across North America, starting with planned market entries in Mexico and Canada.

The Right Tech at the Right Time

The renewed interest in robotics comes at a time when the foodservice industry is grappling with labor shortages and rising wages. XRobotics is betting that its assistive approach—rather than a full-stack automation model—is better suited to meet today’s operational needs.

This aligns with a broader industry trend: companies are turning away from overbuilt, high-capex robotics projects in favor of modular, scalable systems that integrate easily into legacy workflows.

“The big lesson for us was: don’t build a robot for the engineers—build it for the cook,” Rodionov explained.

Their solution also arrives amid growing demand for kitchen robotics that can handle repetitive tasks without compromising quality. With its compact footprint and focus on speed and precision, the xPizza Cube hits a sweet spot.

A Pizza-Only Focus—For Now

Despite their early success, XRobotics isn’t racing to branch into other areas of foodservice automation. According to Rodionov, the company will remain laser-focused on the pizza industry for the foreseeable future.

With over 73,000 pizza restaurants in the U.S., there’s a massive untapped market for time-saving automation. Their current ambition is to expand market share within pizza, rather than dilute their product focus.

Rodionov concluded with a smile:

“We’ve probably tested every pizza in San Francisco, New York, and Chicago. We love pizza. And we think pizza makers deserve better tools.”